We’re Back. Stronger, Bolder, and Rooted in Culture

It’s been a while and we’ve missed you.

Back in 2020, like many small businesses around the world, Flo Quarterback took a pause. The uncertainty of the pandemic brought many things to a standstill, and for us, it was a moment to reflect, regroup, and refocus. But through that stillness, one thing became clear: our vision which is to create timeless, culturally rooted fashion that celebrates individuality, never faded.

Today, we’re proud to say: Flo Quarterback is back. And we’re coming back with more purpose, more passion, and a renewed commitment to our community.

Our Story: Culture in Every Stitch

From the very beginning, Flo Quarterback has been about expression and a celebration of culture, heritage, and confidence. We started with a simple idea: to create pieces that not only look good but feel like they were made for you, designed with authenticity, comfort, and style in mind.

Our designs have always told stories, stories of identity, creativity, and pride. Whether you’ve been rocking with us from the start or just discovering us now, our mission remains the same:to empower people to wear their roots with pride.

Introducing the Half-Hat: Where Function Meets Culture

As we make our return, we’re proud to reintroduce our signature piece, the Flo Quarterback Half-Hat. It’s innovation that respects tradition. Created with Afrocentric hair in mind — dreadlocks, braids, twists, afros, and more — the Half-Hat is designed with an open-back cut that gives your hair the freedom it deserves.

No more forcing your style to fit. The Half-Hat adapts to you. Whether you’re wearing locs, a high puff, or a ponytail, this design provides comfort, flexibility, and a flawless fit without compromising on style. And because we believe cultural fashion can also be luxurious, every piece is crafted with premium materials, clean design, and meticulous attention to detail.

A New Era of Flo Quarterback

As we step into this next chapter, we’re not just picking up where we left off but we’re elevating everything. Expect new designs, expanded collections, and exclusive lifestyle products that continue our mission of cultural storytelling through fashion. Our brand will always be rooted in authenticity, but our vision has evolved toward a luxury lifestyle experience that blends heritage with sophistication. We’re designing for those who know who they are and wear it proudly.

To Our Community: Thank You

To everyone who believed in us, supported us, and waited for our return, thank you. Your messages, your photos, your love, they’ve reminded us why we started in the first place.

Join Us on the Journey

We’re back and this is only the beginning.

Stay tuned for upcoming releases, behind-the-scenes stories, and creative collaborations that push boundaries and celebrate culture in new ways.Be sure to follow us on social media and sign up for our newsletter for early access to drops and exclusive updates.

Welcome back to Flo Quarterback where culture meets craftsmanship, and style tells a story.